Kawaii* (stylized with an asterisk) is a JAV label that focuses on youthful, energetic content with a cute and playful aesthetic. The label was founded in 2006 and has carved out a niche by signing fresh-faced actresses and producing content with bright, colorful visuals and a lighthearted tone. Kawaii* is popular with fans who enjoy a more cheerful, idol-like presentation style. The label releases around 15–20 titles monthly, available through FANZA.
AV Idols currently lists 1453 titles from Kawaii.

Kawaii
2019-05-19

Kawaii
2019-05-19

Kawaii
2019-05-19

Kawaii
2019-05-19
![[VR] "Our Secret" Sex is Forbidden, But She Wants to Be Fucked!? Up Close with Her Divine Tits! Fuck All You Want! Secret Titty Pub Options Special cover art](/_next/image?url=https%3A%2F%2Fwww.javdatabase.com%2Fcovers%2Ffull%2Fka%2Fkavr00028pl.webp&w=1920&q=75)
Kawaii
2019-05-17

Kawaii
2019-04-20

Kawaii
2019-04-20

Kawaii
2019-04-20

Kawaii
2019-04-20

Kawaii
2019-04-20

Kawaii
2019-04-20
![[VR] Reverse Threesome With College Girls Who M****t You From All Directions In An Intimate Formation. Eimi Fukada, Ai Hoshina cover art](/_next/image?url=https%3A%2F%2Fwww.javdatabase.com%2Fcovers%2Ffull%2Fka%2Fkavr00027pl.webp&w=1920&q=75)
Kawaii
2019-04-19
![[VR] A Serious S*****t Council President Turns Into A Perverted Woman In The Library!? She Seduces Me By Erotically Whispering Dirty Words In My Ear And I Can't. Hana Taira cover art](/_next/image?url=https%3A%2F%2Fwww.javdatabase.com%2Fcovers%2Ffull%2Fka%2Fkavr00026pl.webp&w=1920&q=75)
Kawaii
2019-04-05
Kawaii* (stylized with an asterisk) is a JAV label that focuses on youthful, energetic content with a cute and playful aesthetic. The label was founded in 2006 and has carved out a niche by signing fresh-faced actresses and producing content with bright, colorful visuals and a lighthearted tone.
AV Idols currently lists 1453 titles from Kawaii. New releases are added daily as they become available.
Featured Kawaii actresses include Azu Amatsuki, Ruka Itoi, Ito Akana, Haru Aoba, Sawa Yamashita. Visit their profiles for full biographies and video catalogues.